Fuser also offers users a “map” of their network by ranking friends according to how many times they have sent messages/posted on their wall; these rankings can even be viewed according to specific time periods. As young people value documentation such as this, as well as the site’s primary aggregation service, the site may find an audience.
And by the way: MySpace just launched a free, ad-supported mobile service for its users. The service works on all U.S. carriers, and allows users to send/receive messages and friend requests, comment on profiles and photos, post bulletins, update blogs, search for friends, and change their “mood” status.
- William Charnock, JWT NY
Thanks Hidden Persuader
Complete Godin post below:
"When you are ready to stand up and speak.
Perhaps you should consider sitting down.
When you are asked to give a short talk at the big company gathering, or contribute a few minutes in a large group discussion, and you're ready to stand up and have all eyes on you, sometimes, perhaps, it makes sense to sit down instead.
If you're a bit nervous and you've written everything out and your main goal is to say nothing controversial, nothing memorable, nothing that might get you in trouble... well, why say it?
If your job is to act as filler, to say a small not-so-funny joke and then stall for a minute or two, or your job is to put in an appearance, or perhaps to make sure that senior management knows you exist, I bet there are far better ways to pull that off.
The traffic engineers in New York think nothing of wasting two minutes of each person's time as they approach a gated toll booth. Multiply that two minutes times 12,000 people and it's a lot of hours every day, isn't it? If you're speaking to a thousand people for just a minute or two or three and you don't have anything in particular to communicate, you've just wasted many hours of the most expensive time your organization has purchased this year.
Big groups are perfect places for the efficient communication of emotion. They are terrific for the impact that comes from watching your peers shake their heads in agreement simultaneously. The power of groupthink doesn't happen in an electronic memo, but it can sure be powerful in a big room.
The flipside is obvious: if all you want to do is recite a fact or a policy or worst of all, not really be noticed, then it's probably better to just sit down."
This amazing article by Matt Roch, describes Randy's last lecture to his CMU class. The lecture was about fulfilling your childhood dreams and helping others accomplish theirs. It was about hope and the fantastic life that Randy led - even though it was cut short.
Attended by over 400 students and faculty and webcast to hundreds of others, it was a remarkable lecture given the context.
One of my favorite quotes was about Randy's dream to one day play in the NFL. His coach, a classic, hard nosed guy said to him after a brutal practice: "When you're screwing up and nobody says anything to you anymore, that means they've given up on you."
Check out the article if you have a second - it's sad stuff but pretty enlightening to see what kind of person Randy Pausch is.
The entire lecture (about an hour) can be watched on YouTube.
Here is the agency pitch to Plug. "Ok, picture Ron Jeremy dressed up like Jesus, drinking JD straight from the bottle, hitting on girls, using his Jesus powers to turn 5's into scantily clad 10's basically making everything in the bar better. He then leaves the bar with a some arm candy jumps into limo and then usues his JC power to turn the TV station to plug. The insight is our target market loves booze, tits, limos and hot chicks. We will have their attention and then show them that Plug TV like all of those thing is awesome."
I doubt it went like that but honestly - who pitches this crap AND who the hell approves it.