Thursday

The HP Movie MashUp

Found this ad on the web today.

It's a mash up promoting the new movie "Jumper". Hayden Christensen stars in the movie and it seems to be about someone who is able to leap through time to different places. Some interesting effects to say the least (and that girl from the OC is in it so it HAS to be good).

This 90 second spot was created by the folks from Jumper and it highlights the premise of the movie by having Hayden literally "Jump" through the Serena Williams HP spot. We've written about some cool mash-ups before but never when they have been done by a large studio and a huge brand.

Although it isn't the most entertaining spot in the world, it is pretty unique and it seems like corporate mash-ups are inevitable from here on out.

No comments: