Are they prepared for the digital revolution?
Do they have the capabilities, experience and staff to create strategies and win in the new world of advertising?
Is their media company forward thinking, challenging and hell bent on ensuring they've developed the best plan for the campaign (and are prepared to optimize it?).
Are the teams integrated or does the digital group never speak to the mass side?
Does your boss know that Social Media is a bit more than just Facebook?
All of these questions can help to predict your agencies future. But maybe the key question really is - are you ready?
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