When I came across this image it got me thinking about how no matter what you try to do to change perceptions of a brand, the previous impact your brand has had will outweigh anything a new logo or new colours can change.FFFFound here.
When I came across this image it got me thinking about how no matter what you try to do to change perceptions of a brand, the previous impact your brand has had will outweigh anything a new logo or new colours can change.