Will you be my Valentine?

As someone who is awful at Valentines day, I thought I'd post a short spot about a man who kicks ass. Nice execution, simple idea and a great final product:

I do wonder how this guy was selected to be the person in the spot. The pre-lead up to this selection could have been pretty cool (ie. Tell us why you are brutal at being a Valentine and we will give you an experience that your partner will never forget). I have a feeling that they just cast someone quickly and went from there but maybe next year they could blow it out into a bigger thought.

Found via Scamp.