If you're in the market for a fun read, I'd recommend picking up Small is the new big by famed blogger and marketing expert, Seth Godin.
The book isn't your standard advertising / marketing text book. It's 183 ideas and thoughts that Godin has put together over the last 10 years.
It is meant to inspire, spark and get something going in your organization, work life and mind. And it's all about ideas.
Next time your in a book store, check it out. It's worth it because, like most of Godin's thoughts, it's different.
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