Monday

Designing Obama's Logo

Part I


Part II


The adaptability of the logo amazes me.

1 comment:

Morgan Coudray said...

Peter, what a great interview. What striked me is the collection of other logos that from previous political campaigns, which are simply atrocious. When you consider the milllions those people spend on campaigning yet their lack of understanding of marketing is simply sad (or their advisers for that matter)