Saturday

One More Time...Daft Punk Promotes Album Online


Daft Punk is promoting their new album online with an embeddable widget, which allows visitors to listen to previews of new tracks, buy the single, read Daft Punk’s biography, read the newsletter, and see a photo gallery of the band.

Pretty sweet. The music industry has taken the lead when it comes to embracing the digital world. From Radiohead's latest efforts to some great viral efforts such as the Bob Dylan campaign Ty posted on previously the music industry is opting to try new things online and leaving the traditional promotional model on the shelf.

Found on Fallon Planning Blog

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